A high-touch, high-impact personal brand accelerator for bold founders ready to hard launch their success.

Hot Founder I.P.O

An IPO is when a company goes public — it’s how they prove to the market they’re worth investing in.

With Hot Founder IPO, we flip the script.

Before you ever ask for customers, you need to show your audience who you are, why you matter, and why they should buy in emotionally. That early emotional investment is what makes financial investment, sales, and partnerships inevitable later.

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The only accelerator built for provocative founders who need an audience that’s ready to fund, follow, and fuck with their vision. Hard launch your account, a rebrand, or a total level up.

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Our approach is like a good martini. Our strategies focus heavily on your foundational brand, the intention of your content for higher engagement, and your unique style and POV on your industry to build a quality (and converting) audience. All done WITH you for long-term execution.

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You’ve spent months perfecting the pitch deck, but your online presence is neglected. You’re tired of the fear of being banned online, being seen as the ‘quirky founder’ instead of the powerhouse, and hearing investors say ‘come back when you have traction.’

How it works:

Week 1: The Gin of the martini

We do some investigative journalism with your help and uncover your brand foundations; your unique POV, your founder story, values - essentially all of the things that are going to make an audience fall in love with you + your mission despite the uphill battle of this industry. I documented this process a lil in this reel.

Week 2-3: Sexy Strategy

This is our expertise. Your (spicy) personal brand strategy will be the blueprint that removes any friction you may have around socials, marries your foundations in stage 1 with the hard part: translating it for the small screen. I’ll send across an example of this after you hit ‘apply’ below.

Week 4 - 5: Socials-first Creative Direction

The quickest way I see founders burn-the-f-out is using their precious time trying to manufacture content, it feels forced, inauthentic, and unsustainable. Together we plan and create a content campaign from your strategy that will finally get that hard launch in sight.
Ally runs creative direction and captures your socials-first content across a 2-day shoot. (Travel within Australia incl. in investment)

Week 6 - the I.P.O / Hard Launch

Post-shoot we will edit all of the content and add it to your content bank. You’ll also receive the unedited versions for use on websites and repurposing.

We write you a 3 month content calendar aligned with your next steps and the hot momentum you’re experiencing.

Did I mention?


You have unlimited access via Whatsapp to Ally as your consultant during the whole service with a bonus 4 weeks when you pay in full.

Investment: $12,100 inclusive of tax.

Don’t ask me, ask Erin

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Hot Founders I’ve Worked With